I read something recently that gave me reason to pause–literally and figuratively.

The New York Times published the article, “Taking a Break From the Lord’s Work“– a well-documented plea for pastors and leaders of other faiths to take a break. Like, for real. See if the opening paragraph doesn’t snag you:
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It’s really as cool as it sounds. Check out this video for a peek at how Ray-Ban’s latest ad campaign is pulling you into the experience.

To try it out for yourselves:

1. Download the posters here.
2. Go to the website here.
3. Point poster at webcam and watch the hilarity ensure.

Has anyone seen other augmented reality apps/websites that work well?

If you missed it, I was fortunate enough to take part in the M2 LIVE webinar last week while at the ECHO conference in Dallas. We talked shop for 45 minutes:
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